Positive: using Korean alphabets to create beautiful consumer products
Issue: no intuitive way to know how to open rice pack
Solution: follow people's mental models by imitating other common tearing solutions with popular FMCG products
Lesson: we often hear differentiate, differentiate and differentiate your products from others; however, copying the best practices may not necessarily a bad thing
Solution: put some ads or visual stuff to cover so that from afar people can perceive the glass not as a door or path
Solution: display a visual key by adding a territory sign e.g. plastic cup, mug cup, water dispensing area
Lesson: make customers' last journey or touch point of their store visit a pleasant memory by intuitively guiding them with stress-free design
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